Many of us are familiar with Photoshopping images of models in our favorite magazines. But do you know the fitness industry does a similar trick when it comes to fitness stars?
As a freelance writer for PilatesStyle magazine, I spoke with a few of the stars out there. I’ve also picked up whispers about it at industry conferences and seen it in print a couple of times about what fitness stars do to look good for their shoots. The simple answer? They diet down in a similar fashion to body builders getting ready for a competition.
Most of the fitness experts you see don’t really look like that most of the time. Quite a few stars will diet down a dress size or two for the brief amount of time that they actually shoot the shows. Film crews are expensive to put together, so the production company will block off a week or so, get their star lined up and do 1/2 season or a full season worth of shows. For DVD production, they will line up different people as “talent” and shoot several different videos with the same film crew.
So the next time you’re watching the infomercial on TV and wondering why you can’t look like that ~ take heart! The fitness stars we’re aspiring to be want to look like that too!
Would love comments on this one! Thanks,
My article for PilatesStyle about producing a fitness video is here. Go down about 2/3rds of the way.