A Fitness Blogger Does Fashion Week in New York

I am in New York City.  I'm exercising my fashionista muscles more than my real muscles.  I am running around with the oh-so-cool crowd in the tents at Mercedes-Benz Fashion Week.  I am having the time of my life. I've been to one presentation (Carlos Campos ~ menswear) and one runway show (Daniel Vosovic ~ women) and got snubbed and locked out of a third.  It's quite the learning experience and I'm loving not knowing what's going on. Here's my fitness observations so far: Models are ridiculously skinny. I've only seen two naked models so far and gosh, those girls are thin.  Obvious, I know, but it's one thing to see a beautiful photoshopped picture in a magazine and another to see a real live model right in front of you. The obesity epidemic is not very evident at Fashion Week. It's kind of like the 1960s as far as the weight statistics for the crowd at the parties and shows.  Not too many double digit dress sizes wandering around. You walk your bloody butt off going from venue to venue. No worries about getting my cardio in; I'll be trucking from one end of Manhattan to the other.  The cardio comes from all the shows being crammed together so you're always late to get to your next gig. Walking fast is required! On a personal note, I went backstage at Daniel Vosovic's show and held a video camera as my friend interviewed him.  He was sweet, endearing, and credits his grandmother as being one of his fashion inspirations. So we'll see what happens next.  Friday will be my first time inside the tents and I'll experience the center of the frenzy up close and personal. I'm hoping to interview people about their workouts tomorrow and post them here. This is not my usual blog post so please let me know what you think. And don't be too jealous. Thanks, Lisa

About Lisa Johnson

Lisa Johnson here. I've been a personal trainer since 1997, a Pilates instructor since 1998 and the owner of Modern Pilates since 1999. I'm hoping to give you some good ideas to get or stay in shape with a healthy dose of humor and reality. Thanks for joining me.

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16 Responses to A Fitness Blogger Does Fashion Week in New York

  1. Karen R September 10, 2010 at 7:51 am #

    As I follow fashion week through the internet and WWD online, it’s refreshing to see fitness discussed as one parades through the collections. I’m sure many of the models, although rail thin, are not the greatest image of healthy living. Yes, the industry has somewhat addressed the issue of anorexia and eating disorders, but why do the models have to be soooo thin? Maybe they want to use as little fabric as possible in their creations! lol! I’ve seen perfectly beautiful normal sized women (let’s say size 8 or 10) who would make great models and give the consumer a more realistic picture of what a style might look like on us “regular” folk. How lucky you are, Lisa, to be involved in the excitement! Have fun!

  2. Lisa Johnson September 10, 2010 at 9:06 am #

    Thanks Karen :-) I’m pretty sure I’m the only fitness blogger covering fashion week. It’s a little surreal, not my usual fitness convention. No sweats anywhere, heh …

  3. Krista September 10, 2010 at 10:12 am #

    Love the fresh perspective. Have fun!

  4. Lisa Johnson September 10, 2010 at 10:24 am #

    Thanks Krista! I’ll be here all week … (drumroll) :-)

  5. Bridget September 10, 2010 at 10:53 am #

    I am sooo…jealous. I want to know how everyone’s skin looks without the makeup and airbrushing? Also, their eyebrows with-out penciling, etc.

    Nice to hear a fitness expert describe the models as too thin. I have always thought so.

    But, whether we like it or not, I once heard a fashion industry insider describe them as “moving clothes hangers”. That’s the point. The clothes are supposed to “hang” on them.

    I guess it sells more clothes?

  6. Lisa Johnson September 10, 2010 at 11:32 am #

    the skin is all over the place, I feel bad for the on air people and their heavy makeup. They need you Bridget! :-)

  7. Marialexandra September 10, 2010 at 1:17 pm #

    I know I’m going to get a lot of slack for this, but I’m one of the designers that always prefers my models to be as thin as possible. Ok, to a point, but usually no bigger than a size 2. There’s a reason for it, and none of the reasons are to give women or young girls a bad body image, thats never the reason. Its true, like Bridget mentioned earlier, models are not supposed to be what you look at, they are not what we want you to see on the runway, we want you to see the clothes and to see the clothes as something you aspire to want, to wear, to dream of having. So, models are supposed to be “clothes hangers” but unfortunately, when they get too thin, then the effect is exactly the opposite of what we, as designers, are trying to avoid, you looking at the model more than the clothes. That’s when it becomes an issue.
    There is also a misconception regarding what sizes designers make. Runway sizes are not the same as sample sizes. Runway samples are always smaller because of what I just mentioned, but when we show the clothes to buyers, the sample sizes are a size 6, as well as the sample models, they are size 6 models, not stick figures, healthy, fit, thin size 6 models. But again, what sells better? Something you aspire to be, or reality? This is when the issue becomes a “chicken or the egg” topic, do fashion marketers choose thinner models because thats what will sell better, or does the market ask for thinner models because thats what they aspire?

  8. Lisa Johnson September 10, 2010 at 2:25 pm #

    Marialexandra, thanks so much for the post … I have some questions for you …

    When you’re designing are you thinking of the six 6 outfits you’ll show your buyers or the size zero on the models? Also, do you think about how scaling up for larger sizes will effect the garment?

    Do you know designers who don’t want to design above a certain size?



  9. Marialexandra September 10, 2010 at 2:40 pm #

    My pleasure Lisa,
    When I design, I design with a size 6 in mind, not a size 0 in mind. If I design thinking of a size 6, I can’t turn that into a size 8 or 10 proportionally and have it look the same, so a size 6 is the ideal middle ground. I, in particular, concentrate on thinking of the fitting of each of the garments I design, and concentrate heavily on what I know my consumer wants to hide, accentuate, etc. These are details that allow me to design a size 6 but knowing we can grade it up to larger sizes like a 10, 12 or 14. Now, because I design with a size 6 in mind, my garments usually can not be transferred into larger sizes like 18 or 20 because they were not initially thought to fit a figure of such sizes. In order to make a size 18, I would have to design with that woman in mind in order to make the garment appropriate for her and her body type. If you try to take a size 6 pattern and scale it up to a size 18, it will not look the same, it will never look like the original design and wouldn’t fit properly or adjust to the difference in body. That is why there are designers for much larger sizes, its not just another market, its a completely different ball game.

    Now, I have designed for very large women, women who have very large breasts etc. but there are designers who refuse to design or dress larger women. Most famous is Armani. Years ago he said women of a certain size (can’t remember the size he referred to) weren’t worthy of wearing his clothing. Don’t share his view, at all, but I know where he’s coming from.

  10. Lisa Johnson September 10, 2010 at 3:05 pm #

    Marialexandra, thanks so much for sharing it’s an interesting perspective and one I don’t think a lot of people think about. :-) Much appreciated ~ LJ

  11. fashion blogger October 1, 2010 at 6:44 am #

    It was a informative blog and thanks for the information and knowledge you shared by posting this blog and hope all must read this and gain some new idea.

  12. Lisa Johnson October 1, 2010 at 7:11 am #

    Thanks Anina, glad you found my blog :-)

  13. fashion blogger October 8, 2010 at 2:32 am #

    Thanks for the innovative blogging and sharing the new concepts and idea by this blog.It was like new sun rays striking on the earth’s surface and shining our minds.

  14. fashion blogger October 15, 2010 at 2:40 am #

    I was really amazed by the content of the blog thanks for posting and sharing . Hoping all the readers will gain the benefits of this treasure of the blog.

  15. The Curvy Goddess October 23, 2010 at 9:58 pm #

    Hey Lisa,

    I just stumbled onto your site and coincidentally landed on this page. I live in NYC and I actually used to be a fashion model for the Wilhelmina Modeling Agency, one of their plus size models.

    Now I’m a personal trainer and just started a fitness blog site for plus size women. So coming from this perspective it was quite enjoyable to read your article.

    I have tried to stay away from the modeling and fashion world after my short modeling career but I seem to can’t shake it off since I’ve decided to create Curvy Goddess Lounge.

    I even was one of the models for Full-Figured Fashion Week this year. Very exciting but I’m more comfortable helping women creating health and fitness in their lives.

    I will visit again. I’m enjoying your site.

  16. Lisa Johnson October 23, 2010 at 10:09 pm #

    Thanks I appreciate the well wishes and I hope we’ll see you soon :-) L–

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